Versace Dylan Marketing campaign Bella Hadid Hailey Bieber

Versace & # 39; Dylan Blue & # 39; Fragrance 2020: Bella Hadid & Hailey Bieber by Harley Weir

Donatella Versace always had her finger on the pulse when casting advertising campaigns. She welcomed Georgina Grenville for the legendary Italian brand's pre-fall 2020 campaign and chose Jennifer Lopez to be the face of the coveted Spring 2020 collection. So it was only natural for Donatella to win two of the most sought-after beauties in the industry for Versace's new fragrance ads. Bella Hadid and Hailey Bieber stand in front of the fragrances Dylan Blue and Dylan Turquoise, both of which were captured on the majestic shores of Sardinia by photographer Harley Weir.


"Compared to the Versace Bright Crystal campaign with Iselin Steiro, this is an absolute embarrassment," said vogue28.

"Oh god, that's awful, cheaper than Bella's shoot with Gigi for US ELLE. That poor perfume. First we had to make do with Faretta and this random 'gang' of hot guys in suits who were so misplaced that we are now two of Dan Bilzerians have armbands that play as an influencer, ”Benn98 disapproved.

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“As always, Hailey looks out of place. She recently hired Gigi and Bella's power agent (with Biebers $$$$), which explains why she's been under so much pressure lately, ”added HodanChloe.

"I'd prefer to be just Bella, her solo recording is really great, but there is something very cheap about Hailey's looks and I'm not sure what it is, but she never looked expensive," criticized christian001.

Ghesquiere32 was in the same mood: “I love the solo recording of Bella on the rocks. Hailey feels unnecessary. "

“Hailey sticks out like a sore thumb. She's a beautiful woman, but she's not right for high-end modeling, ”said an unimpressed GivenchyHomme.

Versace & # 39; Dylan Blue & # 39; Fragrance 2020: Bella Hadid & Hailey Bieber by Harley Weir


See more of Versace's new campaigns and join the conversation here.


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