Christian Dior's advertising campaigns have definitely missed the mark since Maria Grazia Chiuri took over the helm in 2016. Not even Cara Delevingne and Jennifer Lawrence saved Dior's recent campaigns. Additionally, the brand's Spring 2020 offer went virtually unnoticed on our forums. Now the French fashion house is paying tribute to the Italian artist Marcella Campagnano for autumn 2020. Selena Forrest, Maryel Uchida, Maty Fall, Estelle Chen and Felice Noordhoff were designed by Elin Svahn for the series of simple but chic portraits by Paola Mattioli.
The campaign turned out to be another idiot. "If you remove all of the narratives, it is basically a glorified lookbook photograph," criticized Benn98.
"Even Zara's online lookbooks are better than this," said TaylorBinque.
“This whole campaign is a disaster. Sells nothing but despair, ”added GivenchyAddict.
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Mode28 was also overwhelmed by the result: "Another uneventful and absolutely banal advertising campaign by Christian Dior, which is to be added to the list under Maria Grazia Chiuri's tenure."
"It's funny that when she was at Valentino, the campaigns were good …" explained DK92.
"Boring clothes and a boring campaign," said lauralynn025.
BlueRuin described the campaign simply as "blah".
See more pictures from the campaign and share your thoughts here.