Old Navy is one of the latest fashion companies to step up during the COVID 19 crisis. The company is doing its part to help those who struggle to meet basic needs by donating over $ 30 million of clothing to needy American families. Old Navy works with a number of partners to distribute clothing to vulnerable families, including nonprofits such as Good360 and Baby2Baby.
For the inspiring announcement, Old Navy released a video that shows a unique portrait of the American family of artist Noah Scalin, who is known for creating large-format art installations from everyday objects. The portrait is made entirely of Old Navy clothing – 1,000 pieces to be precise!
In addition to donating clothing, Old Navy is donating 50,000 non-medical reusable masks to its long-time partner of the Boys & Girls Clubs of America brand, whose clubhouses have remained open and operational during the crisis to provide a safe place for children and families in underserved communities. The brand also supports parent company Gap Inc. by using its extensive supply chain to connect hospital networks with millions of critical PSA (personal protective equipment) such as N95 masks for healthcare professionals at the forefront. Watch the inspiring video of the art installation.
Image source: Old Navy